New report reveals “greenwash” in European carpet industry

Less than 3 per cent of carpets sold in Europe are recycled, despite high-profile sustainability initiatives within the industry, claim new reports published today in France and Germany. Journalists and researchers from the Ecostorm network contributed to the investigation, coordinated by Changing Markets. 

The reports, published by Zero Waste France, Deutsche Umwelthilfe and Changing Markets, show that in a time, when European countries are considering ambitious recycling targets in the framework of the circular economy package, the carpet sector is lagging behind. Reuse and recycling are still virtually non-existent in the carpet sector, despite environmental claims of some of the industry’s biggest players.


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